HS Code:
Dentifrices, classified under HS Code 330610, encompass products used for oral hygiene such as toothpaste, tooth powder, and other preparations for cleaning teeth. This category is a significant segment of the personal care and hygiene industry, driven by consumer demand for dental health products globally. Trade in dentifrices reflects a combination of local production and international supply chains, with major brands and private labels competing in developed and emerging markets alike.
Total Trade Volume
USD 5.8 billion
Data from 2022
Source
United Nations Comtrade Database
Average Rate
6.5%
Highest Rate
30% (applied by certain developing countries to protect local industries)
Lowest Rate
0% (under free trade agreements such as EU Single Market or USMCA)
Rising demand for natural and organic dentifrices
Increased market share for eco-friendly and chemical-free toothpaste brands, pushing traditional manufacturers to innovate.
2021-2023
Growth in e-commerce sales channels
Direct-to-consumer models and online marketplaces have boosted accessibility, especially in emerging markets.
2020-2023
Focus on sustainable packaging
Manufacturers are adopting recyclable and biodegradable packaging to meet consumer and regulatory demands for sustainability.
2022-2023
The European Union introduced stricter guidelines on fluoride levels in dentifrices to ensure consumer safety, impacting formulation standards for exporters to the region.
March 2023
Increased production costs for manufacturers adjusting to compliance, potential trade barriers for non-compliant exporters.
A revised trade agreement reduced tariffs on personal care products, including dentifrices, between the US and China, fostering bilateral trade growth.
January 2023
Boosted export volumes for Chinese manufacturers to the US market, enhancing competitive pricing.
India implemented higher import duties on dentifrices as part of its 'Make in India' initiative to encourage domestic manufacturing.
July 2022
Reduced imports from major exporters like Germany and the US, while local producers gain market share.